Agreement with International Foodservice Brand for Revolutionary BOHA!™ Branded Cloud-Based Apps and Hardware Solutions Covers 1,000 Initial Locations
June 11, 2019
Annual Average Revenue per Unit Related to New Agreement Forecast to be Approximately $1,700
TransAct® Technologies Incorporated (TACT) (“TransAct” or “the Company”), a global leader in software-driven technology and printing solutions for high-growth markets, today announced its largest to-date agreement for its BOHA!™ solution since the revolutionary ecosystem’s market introduction in March. The agreement with a large, international foodservice brand includes the deployment of BOHA! hardware and software across an initial 1,000 locations that will roll out by the end of 2019. The Company believes that based on additional expansions of its customer’s stores and a successful rollout of BOHA!, the potential for additional deployments of BOHA! hardware and software with this customer could include 2,000 to 3,000 more locations over the next two to three years.
The BOHA! deployments at the international foodservice brand locations will include the BOHA! Labeling SaaS-based app and TransAct Enterprise Management System (TEMS) alongside the BOHA! Terminal, as well as TransAct Label specifically designed to work with the thermal printers featured in the BOHA! Terminal. Based on these initial deployments, TransAct believes the annual recurring average revenue per unit (“ARPU”) for this agreement will be at least $1,700 a year.
Bart C. Shuldman, Chairman and CEO of TransAct Technologies, said, “Before its launch in March, we actively worked to help restaurant and foodservice operators understand the unique and quantifiable economic and efficiency advantages of our revolutionary BOHA! SaaS-based software and hardware ecosystem. Included in our pre-launch work was the initiation of extensive trials of our solution with a growing number of operators. We’re very pleased that in a relatively short period of time, our vision for how BOHA! can revolutionize back-of-house automation is being acknowledged through a growing number of trials and sales orders, including this new agreement with a large, foodservice brand which is our most significant BOHA! sales success to date.
“It’s clear that the advantages of BOHA!, which includes the ability to provide a wide variety of functions in a single-vendor solution and the platform’s ability to address each customer’s distinct operational needs based on menu as well as back-of-house processes is a distinguishing factor that we believe establishes a foundation for near- and long-term growth in BOHA! deployments. Our ecosystem of hardware solutions, cloud-based SaaS apps and proprietary label solutions provides customers with an easy to deploy solution that addresses their need to operate more effectively and efficiently in their back-of-house operations. Importantly, we are addressing the needs of the industry with an economic model that provides TransAct with up-front revenue related to hardware sales and attractive recurring annual ARPU related to our apps and label solutions.”
BOHA! is the first single-vendor solution to combine applications for Inventory Management, Temperature Monitoring of Food and Equipment, Timers, Food Safety Labeling, Food Recalls, Checklists & Procedures, Equipment Service Management and Delivery Management in one fully-integrated platform. Each BOHA! solution combines cloud-based SaaS applications with hardware and accessories to deliver superior results for critical back-of-house operations. BOHA! offers a one-stop solution for restaurants and food service companies to address their current back-of-house operating requirements while providing a future-ready platform capable of addressing back-of-house operations as they continue to evolve. BOHA! Terminal includes TEMS (TransAct Enterprise Management System) to ensure only approved apps and functions are available on the device.
For more information on the Company’s BOHA! ecosystem, please visit www.transact-tech.com/restaurant-solutions/boha.
About TransAct Technologies Incorporated