TRANSACT (R) BRINGS INDUSTRY-LEADING EPICENTRAL(R) PROMOTION AND BONUSING SYSTEM TO THE CASINO MARKETING & TECHNOLOGY CONFERENCE
July 13, 2015
- Company’s Industry-Leading Products to Appear in Booth #117 -
Hamden, CT – July 13, 2015 – TransAct(R) Technologies Incorporated (Nasdaq: TACT), a global leader in market-specific solutions, including printers, terminals, software and other products for transaction-based and other industries, announced today the Company’s participation at the 2015 Casino Marketing & Technology Conference, to be held July 14-16, 2015, at the Rio All-Suite Hotel and Casino in Las Vegas, Nevada. The Company plans to demonstrate to attendees its industry-leading promotions and bonusing print system, Epicentral(R), as well as its award-winning Epic 950(R) slot machine and gaming device printer.
Epicentral, TransAct’s revolutionary promotion and bonusing software suite, is the industry’s only enterprise-level solution that enables the real-time delivery of targeted coupons and bonuses to players directly at the slot machine or electronic table game. Operating today on over 10,500 gaming machines at 11 casinos worldwide in conjunction with the Company’s ServerPort(TM) and Epic 950 ticket printer which are installed in each gaming device, Epicentral connects directly to all existing slot management systems, slot machines and electronic table games, regardless of manufacturer, providing casino marketing and operations teams with unmatched flexibility. Using Epicentral, operators can easily design and run floor-wide promotions at the click of a button, eliminating the need for a visit to the gaming machine and vastly simplifying the process of attracting, rewarding and retaining players.
Since its introduction, Epicentral has driven proven, meaningful performance in casino operators’ floor-wide marketing operations. Customers deploying Epicentral have reported a 60% increase in new player enrollment in their loyalty programs, a 37% increase in weekday afternoon slot handle, a 46% average increase in slot handle the evening of a coupon-drawing promotion, a 100% increase in lower-tier player average daily theoretical (ADT), a 34% increase in the number of returning players, an 87% redemption rate of coupons that encourage mid-week visits, an 86% increase in points earned by players club members, and a 14% increase in average player time on device.
TransAct will also feature in Booth #117 at the 2015 Casino Marketing & Technology Conference its award-winning Epic 950 gaming device printer. The proven reliability of the Epic 950 has made it the ticket-in/ticket-out (“TITO”) casino printing solution of choice. Installed in over 500,000 slot machines worldwide, the Epic 950 is easily integrated into all game types both old and new, is fully compatible with Epicentral, and features TicketBurst™ technology which eliminates player/ticket interference.
For more information about the Epicentral bonusing system and the Company’s Epic 950 gaming device printer, please visit http://www.transact-tech.com.
About TransAct Technologies Incorporated
TransAct Technologies Incorporated is a leader in developing and manufacturing market-specific solutions, including printers, terminals, software and other products for transaction-based and other industries. These industries include casino and gaming, lottery, food safety, banking, point-of-sale, hospitality, oil and gas, and medical and mobile. TransAct printers and products are designed from the ground up based on market-specific requirements and are sold under the AccuDate(TM), Ithaca(R), RESPONDER, Epic, EPICENTRAL(R) and Printrex(R) product brands. TransAct distributes its printers and terminals through OEMs, value-added resellers, selected distributors, and direct to end-users. TransAct has over 2.7 million printers and terminals installed around the world. TransAct is also committed to providing world-class printer service, spare parts, accessories and printing supplies to its growing worldwide installed base of products. Through its TransAct Services Group, TransAct provides a complete range of supplies and consumable items used in the printing and scanning activities of customers in the hospitality, banking, retail, gaming, government and oil and gas exploration markets. Through its webstore, http://www.transactsupplies.com, and a direct selling team, TransAct addresses the on-line demand for these products. TransAct is headquartered in Hamden, CT. For more information, please visit http://www.transact-tech.com or call 203.859.6800.
Epicentral and Epic are registered trademarks of TRANSACT Technologies Incorporated. ©2015 TRANSACT Technologies Incorporated. All rights reserved.