Diving into Couponing and Bonusing: Three “In-Seat” Promotions to Increase Time on Device

If there was a Holy Grail of casino marketing, what would it be? Chances are it would be a tried and true tactic that, once you’ve pulled in players to visit and play the slots at your property, unfailingly gets them to increase the amount of time they spend on the device. I’m pretty sure […]
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“Is It Gluten Free?”

Gluten-free fads have risen drastically over the past several years. To date, gluten-free lifestyles and diets have not only emerged because of serious medical conditions such as Celiac disease – the autoimmune disorder that can occur in genetically predisposed people where the ingestion of gluten leads to damage in the small intestine – but because […]
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Why Ticket-In/Ticket-Out Is The Way To Go

Modern casinos of today have undergone a significant change – TITO (Ticket-In/Ticket-Out) coin less gaming is now almost exclusively the standard within the casino and non-casino gaming establishments across the U.S. Gone are the buckets of coins that were carried around by slot machine players. TITO slot machines print out a bar coded slip of paper, which […]
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